black and white bed linen

Art for Interior Design & Art Extensions

Art must enhance a home, command attention, and stir emotion. Yes, of course some art has value as a collectible asset, but unlike precious metals stored in a vault, art becomes a part of the home's personality. A showcase of the owner’s exquisite taste. It has to enhance the room, command momentary focus and, hopefully, bring out the best of human emotions.

As any artist can tell, the act of trying to create something powerful that moves minds is an onerous one … replete with endless soul-wrenching decisions and revisions. And if one is lucky, this visual thinking ends up as a "wow"; at other times, just a sobering "meh". Asi es la vida.

Wall art in different sizes

A popular trend is the move away from small pieces towards commanding, oversized art that acts as a focal point. The design idea is to use art that dominates the walls and transforms the entire room.

Art Groupings

The use of curated thematically-related groupings ("salon wall") of smaller works is a classic technique that speaks to a deeper level of connoisseurship.

All art, I think, begins with downloads into the mind and then expands to different visual "extensions" of ideas. These "art-extensions", a polite word for merch-schlock, are an invitation to share a piece of my world into the objects of your own. Why not.

Art Merchandise

JuhaGallery Sample Art Styles

JuhaGallery Sample Artwalls

JuhaGallery Magazine

News and commentary on psychology of art, new artwork, and upcoming sales. Subscribe free.

The JuhaGallery Magazine is a specially formatted for smartphone reading that’s easy to read like Kindle but with art and photos and full of tips and advice on selecting and displaying art in your home of office. News on large-format releases and grouping suggestions. In short articles, I also explore the world of art as an artist-scientist and how our brains extract meaning from pictures and assign meaning to abstractions. Trained in the psychology of art perception at the University of Toronto, I am keenly interested in how humans find meaning in images—from photos to simplified 'bare-essential' lines of a cartoon.

Juha (John)

Join Our Subscribers

Get fresh art updates and exclusive offers